Twelve Labs

Paid ✔ Verified

A platform offering video search APIs that help developers analyze and retrieve video content.

AI detection AI-powered video search and analysis
Best for: Developers, Software engineers, Machine learning teams, Entertainment companies Last verified: Oct 16, 2026

What is Twelve Labs?

Twelve Labs is an AI-powered video intelligence platform that helps businesses search, analyze, and understand large collections of video content. Instead of manually reviewing hours of footage, users can find specific scenes, actions, objects, and spoken conversations by describing what they are looking for in natural language. The platform uses advanced AI models, including Marengo and Pegasus, to make video content searchable and generate useful insights.

Its features include semantic video search, automatic scene segmentation, video summaries, highlight creation, content analysis, and compliance monitoring. Developers can also use its APIs and SDKs to integrate video understanding capabilities into their own applications and workflows. Twelve Labs is particularly useful for media companies, sports organizations, marketing teams, security professionals, and businesses managing extensive video libraries.

By turning video footage into searchable, structured information, Twelve Labs helps teams reduce manual review time and discover valuable content more efficiently. It is best suited for organizations that want to build smarter video applications or streamline large-scale video analysis.

Best For

  • Developers
  • Software engineers
  • Machine learning teams
  • Entertainment companies

Not Best For

  • Users looking for basic video editing tools.
  • Beginners who need a simple
  • no-code video editor.
  • Content creators focused on visual effects and animation.

Quick Facts

CategoryAI detection
PricingPaid
Starting Price$ 29 / month
Free planYes
CompanyTwelve Labs
Last verifiedOct 2026

Product Details

Key Features

  • Automatic Video Summarization
  • AI-Powered Video Search
  • Content Moderation and Monitoring
  • AI Model Integration

Pros & Cons

Pros

  • It enables users to search vast video libraries using conversational queries.
  • It offers flexible APIs.

Cons

  • It functions as a developer building block rather than a complete media workflow.

Pricing & Plans

From $ 29 / month Free plan

Pricing last verified: Oct 16, 2026

Plus

$ 29 / month
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Pro

$ 99 / month
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Intelligence Insights Review

Editorial Research

An AI for video search and understanding

TwelveLabs is a good choice for developers and businesses that want to make video content searchable and easier to analyze. Its AI-powered models help users find specific moments, understand scenes, and extract insights from large video libraries. With developer APIs and integration options, it is particularly useful for building intelligent video applications.

What we like: Advanced AI-powered video search
Main limitation: Limited traditional video editing features

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Ratings Around the Web

Product Hunt 5/5 1 reviews · source

External ratings from third-party platforms, recorded manually by our editors. Shown separately and never combined with our editorial or community ratings.

How Twelve Labs Compares

Twelve Labs (this tool) Imaginario.ai
Starting Price $ 29 —
Free Plan Yes —
Primary Use Case AI-powered video search and analysis —
Best For Developers, Software engineers, Machine learning teams, Entertainment companies —
Community Rating — —
Our Rating — —
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Frequently Asked Questions

Do the tool gives free plans?
Yes, the tool gives free plans.

Sources & Verification

✔ Research verified by Intelligence Insights (Aanya Jain) · October 2026